We use circular design as a shorthand for the practice of applying circular economy principles at the design stage of everything. It is a practice that embraces sustainable systems thinking to address some of the biggest interconnected challenges we are facing today.
Circular design focuses on creating sustainable products and services. That thought design goes hand in hand with the circular economy, which is committed to reusing products and abandoning the paradigm of using and throwing away. Specifically, this form of design advocates rethinking the process of creating a product from the beginning and, to do so, designers must adopt sustainability and respect for the environment as a starting point.
Products have a regenerative life cycle for the sustainability of the planet, i.e. it becomes useful repeatedly by being repaired, reused, recycled or transformed
It is important for every individual to take action for a sustainable planet.🌱🌎🌿
“Once you understand the destruction taking place, unless you do something to change it, even if you never intended to cause such destruction, you become involved in a strategy of tragedy. You can continue to be engaged in that strategy of tragedy, or you can design and implement a strategy of change” ― Michael Braungart, William McDonough
Cradle to Cradle design is the philosophy that William McDonough and Michael Braungart have been pioneering for decades now. Today, it can be considered synonymous with circular design. In a Cradle to Cradle product, the materials used are infinitely recyclable and never reach the landfill. The energy used to make the product is renewable. The materials don’t cause cancer. And, the product is designed with regenerating nature in mind.
Circular Agency Ajans Be Nice
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In today's world, where the world's resources are rapidly depleting, it is vital to think about sustainability in every field. Not only based on manufacturing sectors but also each individual should take steps in this sense are very important.
As Ajans Be Nice, which takes sustainable steps with sustainable brands with its multidisciplinary and collective formation, we have adopted sustainability and respect for the environment as a starting point from the beginning to the end of the services we produce.
That's why we believe circular design and service are a beautiful journey toward a regenerative and flexible future. A future we design with the bigger picture in mind. We would like to thank our brands and teammates who are a part of this.
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